Wissel van segmenten

Tweet about this on TwitterShare on FacebookShare on TumblrPin on PinterestEmail this to someone

As you know, Modefabriek is subdivided into various areas: Authentic, Appearance, Refined, Refined+, Industry, Blueprint and Department. The labels that are positioned in a specific area, match each other in lifestyle, image and distribution. It is highly important to Modefabriek to be different and distinctive: and that is why, after a few seasons, we have decided to change a some things in the arrangement of the floor plan. For next edition we switched the location of the areas Authentic and Department: Authentic will be situated in Hall 4 & 5, Department in Hall 2 & 3.

We are confident that this new layout will be a welcome surprise to visiting retailers: it will stimulate visitors to walk another route than they usually do, which will of course result in coming across unexpected or unknown labels.