BRAND-NEW BLUEPRINT WELL RECEIVED

There was an extremely positive buzz around the brand-new Blueprint exhibition for trendsetters in denim, ‘contemporary’ street and ‘authentic’ labels. In the spacious and rudimentary set-up of scaffolds, wood, corrugated iron and gauze, a fabulous platform was created which gave every label or initiative – large or small – the chance to shine. Label as Lee, Nudie, the new Dutch biker-jeans label Eat Dust and G-star acted enthusiastic about this new brand environment- and experience.

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BLUEPRINT

BLUEPRINT reflects the new denim shop. The platform will consist of an intriguing mix of denim, contemporary street, jeans-related and authentic labels. In an area specially designed for this innovative sector, rugged and rudimentary materials will be combined with open and modern architecture. BLUEPRINT will feature not only a stand, but also a studio, shop, bar, music, a cinema and space for sharing ideas and knowledge.

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VIEWS

BLUEPRINT

BLUEPRINT is the new platform for trendsetters in the categories of denim, authentic and street. In an area specially designed for this innovative sector, rugged and rudimentary materials combine with open and modern architecture. BLUEPRINT features not only a stand, but also a studio, shop, bar, music and space for sharing ideas and knowledge.

The following participants will be at BLUEPRINT on 22 and 23 January 2012: Kuyichi, G-star, Edwin, Carhartt, Firetrap, Pepe Jeans, Lee, Frye Boots, Nudie Jeans, Filson, Spiewak, Pendleton, Dickies, Armor-Lux, Pointer, Ontour, Alpha Industries, Meltin Pot, Stetson, Kangol, Hatland, Kings Of Indigo, Triwa, Sunpocket, Herschell Supply and to ensure expert know-how, House of Denim.

VIEWS

New platform at Modefabriek: BLUEPRINT

BLUEPRINT is the new platform for trendsetters in the categories of denim, authentic and street. In an area specially designed for this innovative sector, rugged and rudimentary materials combine with open and modern architecture. BLUEPRINT features not only a stand, but also a studio, shop, bar, music and space for sharing ideas and knowledge.

The following participants will be at BLUEPRINT on 22 and 23 January 2012: Kuyichi, G-star, Edwin, Carhartt, Firetrap, Pepe Jeans, Lee, Frye Boots, Nudie Jeans, Filson, Spiewak, Pendleton, Dickies, Armor-Lux, Pointer, Ontour, Alpha Industries, Meltin Pot, Stetson, Kangol, Hatland, Kings Of Indigo, Triwa, Sunpocket, Herschell Supply, Eat Dust and to ensure expert know-how, House of Denim.

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